Do’s and Don’ts When Using Stock Images of Chicago for Your Business

People Resting in West Loop Park Chicago at dusk with Sears Tower in Background

We live in a visual world. If you want to draw eyeballs to your products from potential customers in Chicago, you will need to think about creating an excellent business blog or social media platform. However, just great content will not be enough. Attractive and mesmerizing photos are an essential part of any good content strategy. For many, photos are part of their clickbait strategies too.

When photos are paired with excellent blogs and articles, you can draw the attention of the visitors to your website.

If you have a huge budget and can hire a professional photographer and design your own images, you should definitely do it. However, if you are on a small budget, you can purchase stock photography of Chicago skyline or Chicago neighborhoods. However, before you do that, here are some of the do’s and don’ts to keep in mind –

  • DO Pick the Right Photos

Remember that there are millions of photos for you to choose from for your business blog or website. You should pick photos that match perfectly with your content. Avoid picking photos just because they are good looking. ChiStockPhotos have some of the best Chicago photos to match every theme and the message you want to convey to your audience through your content.

  • DON’T Use Images without Checking for Licensing

While it is okay to use stock photos from the internet for your business website or blog, you might be able to use them for commercial purposes. If you are accused of license violations, you will land into trouble, and it can tarnish your business image. Thus, it is best to stick with photos that are royalty-free and authentic from ChiStock Photos where you are sure to find photos that match your content and your brand. All ChiStockPhotos come with a license.

  • DO Use Only High Resolution and Colourful Images

When picking photos for your website or business blog, you should make sure they are colorful, high-resolution and engaging. Avoid picking photos that are a dreary, dark and low resolution as they will drive away visitors. ChiStockPhotos offers photos in a different variety of resolutions with file size increasing as the resolution goes up so that you can pick the one that is most meaningful.

  • DON’T be Afraid to Shop Around

Photographers sell the rights to their photos to multiple stock photos websites, who in turn, sell those photos at different prices. You have endless possibilities for finding stock photos of Chicago on the internet. But, instead of opting for the big guys such as ShutterShock that are already popular and you will find their images used and reused multiple times, you should pick Chicago specialists such as ChiStockPhotos where you can get exclusive and mesmerizing photos of Chicago without the hassles.

Using bright and eye-grabbing photos from ChiStock Photos will bring your content to life and you will see an influx of visitors and an increase of click-through rate. While you are busy working hard to create excellent content to drive more traffic to your website, we provide you with the perfect photos of Chicago skyline or Chicago neighbourhood for some compelling benefits.

2 Comments
  1. Sam P. 5 months ago

    There are thousands of Chicago images, so no need to take your own or hire a photographer. You raise a lot of good “do” and “don’t” points in this article, but the one about checking licensing requirements is really important. So many people think they can just use any stock image for commercial purposes without having to worry about licensing, but that’s just no responsible.

  2. Jasmine Hewitt 4 months ago

    This was really helpful! Sometimes I do look for Chicago area photos if something I am working on is relevant.

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